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Affluent Marketing

Patient Profiles: Are You Identifying and Targeting Your Ideal Customer?

How to Create a Patient Profile for Your Practice The purpose of your business or practice is to provide goods and services to consumers. Your business goals might differentiate from your competitor’s, but the success of all endeavours is dependant on one important factor: customers, or in your case, patients. […]

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3 Major Healthcare Marketing Trends for 2016

The market for healthcare is changing all the time. More people in the United States have healthcare insurance now than in recent years thanks to the Affordable Care Act, and technology has had a significant impact on the way that people make decisions about their health problems and how to […]

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How to Attract High Value Patients to Your Practice

Bob Mangat | Bob Mangat Marketing consultant for medical practice

Every practitioner wants to grow their practice, whether growing refers to the number of patients or to their total revenue. One way to accomplish the latter is to find ways to attract high value patients to your practice. That might seem like a tricky proposition, but it doesn’t have to […]

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